Employment

This is a full-time on-site role for a TV News MMJ (Multimedia Journalist) at Lakeland PBS in
Brainerd, MN. The TV News MMJ will be responsible for daily news writing, reporting, filming, and editing news stories for television and digital platforms. The role will involve conducting
research, interviewing subjects, and collaborating with the news team to cover local, regional,
and national news.

If interested send a link to your on-air work and a resume to [email protected]

Qualifications

•  Strong News Writing, Writing, and Communication Skills.
•  Experience in Broadcasting and Multimedia Journalism.
• A keen eye for details and the ability to research and report news stories effectively.
•  Proficiency in video editing software and camera operation.
•  Excellent organizational and time management skills.
•  Ability to work under deadlines and adapt to changing news situations.
•  Experience in investigative journalism is a plus.
•  Bachelors degree in Journalism, Communications, or related field.

Lakeland PBS is a 501c3 non-profit corporation owned by the public that it serves. Our
headquarters is a state-of-the-art facility located in Bemidji, MN, with a satellite office and
studio facility located in Brainerd, MN. We operate two full power digital television broadcast
stations: KAWE (Bemidji) serving northern Minnesota and KAWB (Brainerd) serving central
Minnesota. Since 1980, Lakeland PBS has been a Public Broadcasting Service (PBS) affiliate
that produces, acquires, and airs programs relevant to our rural and culturally diverse region.

Lakeland PBS is a vital community resource serving the vibrant and diverse regions of central and northern Minnesota. We are committed to producing high-quality, engaging, and informative content that reflects the unique character and needs of our viewers. Our programming highlights local news, stories, arts, culture, history, educational initiatives, and public affairs. We are committed to amplifying local voices and providing a platform for stories that matter. 

Job Summary: 

We are looking for a dynamic and versatile Multimedia Content Producer/Director to create compelling television and digital content. The ideal candidate will possess strong storytelling skills, technical expertise in video production, and the ability to manage projects from concept to completion. This role involves producing and directing a variety of short and long form content focused on arts, culture and history, for broadcast and online platforms. 

Responsibilities: 

Content Creation and Production: 

• Conceptualize, research, and develop compelling story ideas for both television and digital platforms, ensuring content meets PBS broadcast standards. 
• Schedule and conduct interviews and gather necessary information for program production. 
• Schedule, manage and shoot on-location and studio productions, ensuring efficient and high-quality results. 
• Operate and maintain video, audio and lighting equipment. 
• Collaborate with and assist other production personnel on shoots and interviews. 

Editing & Post-Production:

• Edit video and audio content using professional editing software (Adobe Premiere Pro, Audition, and Photoshop). 
• Manage and archive digital media assets. 

Multimedia & Digital Content:

• Produce short-form videos exclusively for online platforms.
• Upload broadcast content for online platforms (website, PBS app, YouTube). 

Community Engagement:

• Build and maintain relationships with community members, organizations, and stakeholders.
• Represent Lakeland PBS at community events and outreach initiatives.
• Identify and cultivate local talent and resources. 

Qualifications: 

• Bachelor's degree in film, television production, media studies, or a related field.
• Minimum of 2 years of professional experience in television or multimedia production.
• Proven ability to produce high-quality video content from concept to completion.
• Strong storytelling and writing skills.
• Experience with camera operation, sound recording and lighting.
• Understanding of technical video elements such as frame rates, aspect ratios, project and export settings.
• Proficiency in video editing software.
• Excellent communication, interpersonal, and organizational skills.
• Ability to work independently and as part of a team.
• A passion and a commitment to public media.
• Must be able to lift and carry up to 50 pounds.
• Valid driver's license and reliable transportation. 

Preferred Qualifications: 

• Knowledge of digital media platforms and social media best practices. 
• Familiarity with the northern Minnesota region and its communities. 

Work hours are mainly weekdays with some evenings and weekends. Salary range is $35,000 to $42,000 annually. We have generous benefits with PTO, sick leave, paid holidays, company paid life insurance, short and long term disability insurance and an additional 21% of salary for flex benefits towards health, retirement, dependent care and flex plan options. 

To Apply: 

Please submit your resume, cover letter, and a link to your online portfolio or reel to the Production Manager at [email protected]. In your cover letter, please highlight your experience in storytelling, your connection to rural communities, and your passion for public media. 

Lakeland PBS is an equal opportunity employer and values diversity at all levels. We encourage all qualified candidates to apply. 

Join us in telling the stories that make central and northern Minnesota unique! 

Lakeland PBS is looking for an experienced and dedicated Business Development Representative to be a part of our team based in Brainerd, MN.  The Business Development Representative will be responsible for securing funders for Lakeland PBS services (TV, digital, and events) to meet revenue goals, and office management of our Brainerd based office/studio.  This role will manage, develop, and grow funding from new and existing clients. This role will also assist with other development and marketing activities covering our north central Minnesota coverage area.

Ideal candidates will have a history of achieving revenue goals by developing new business and creating unique sponsorship and alternative funding opportunities as well as developing additional revenue from existing business. Enthusiasm for public broadcasting and the power of noncommercial media platforms is vital to the success of this position.  This is a FT position with excellent benefits including generous PTO and paid life and disability insurance and flex plan that funds health insurance and retirement.

This is a full time salary PLUS generous commission position. Base salary range based on experience: $35K - $45K. Send cover letter and resume with references to [email protected]. Position open until filled. EOE.

Essential Duties and Responsibilities

• Generate revenue through identifying and securing TV, digital, and event sales
• Manage the Brainerd office including assisting with local staffing and coordinating facility
• Manage a portfolio of underwriting and sponsorship clients
• Research, identify and cultivate new sponsorship prospects
• Cultivate positive client connections, as well as advertising agencies, to help create lasting relationships
• Work with clients to produce underwriting credits and or web ads
• Monitor accounts receivable and create plans for collections
• Work closely with programming departments to ensure fulfillment of contracts
• Assure compliance with FCC and organizations underwriting guidelines and copy standards that maintain a positive audience experience
• Represent the station in the business community
• Performs other duties as assigned

Education and Experience Requirements

• A background in sales, fundraising, communications or related discipline preferred.

Skills, Abilities, and Knowledge

• Have a passion for Lakeland PBS and public media.
• Knowledge of marketing, advertising, and media sales.
• Good working knowledge of PCs, including Microsoft Word, Excel and ability to maintain a CRM.
• Must be able to handle multiple projects and meet deadlines. Strong attention to detail with ability to analyze and resolve problems. Should be a self-starter and be able to work independently.
• Must be able to professionally represent Lakeland PBS to sponsors and the public through outstanding written, oral, and personal communications skills. Must be personable, professional, and enjoy dealing with people.
• Occasional evenings and weekends required; flexibility is a must. Occasional travel throughout sales region.
• Should be able to lift boxes up to 25-30 pounds and needs manual dexterity for data entry duties.
• Must exercise discretion with highly confidential and sensitive information.