Nov 15, 2014 | By: Lakeland PBS

Brainerd Lakes Chamber Rebranding To Strengthen BLA

Becoming stronger for Brainerd. The Brainerd Lakes Area Chamber of commerce has moved its headquarters so it can expand and strengthen the entire Brainerd Lakes Area.
With the new location comes a new mentality. The chamber redid its image, branding and mission statements to build a strong future for the Lakes Area including Crosslake and Pequot Lakes. Kilian says they want to make the Brainerd Lakes Area more than just The Twin Cities playground, but a national destination.
Shortly after the chamber moved out of the historic tower offices, the law firm of Breen and Persons moved in to keep one Brainerd’s most icon buildings alive.
During the Brainerd Lakes Chamber of Commerce rebranding, they also created new logos for Crosslake and Pequot Lakes.

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